Waffle House won't stop slinging waffles during Hurricane Matthew
The company’s emergency response plan was set up in the wake of Hurricane Katrina, which destroyed seven Waffle House restaurants and forced 100 more to close in 2005. Since then, Warner says the company has invested heavily in its emergency response technology and deployment systems. When a major storm is in the forecast, Waffle House vehicles—known as “jump teams” or “go teams”-- are deployed from headquarters to the edge of emergency zones so they can come in as soon as the worst of the storm is over and begin necessary repairs or provide assistance. Warner says restaurants that remain open will be serving the chain’s most popular items including eggs, waffles, sausage, chicken sandwiches and burgers. Paring down the menu helps busy restaurants serve more customers and gets people in and out faster. This week, Warner is hoping for the best but says his restaurant teams are prepared for the worst. “A lot of times, especially after a big storm, we’re the only ones still open because we’ve got generators,” said Warner. “Right after storms, business is brisk. We have a lot of people come in and are only able to get their first hot meal at a Waffle House."